Type

Commercial (TV, Online, Still)

Content

Casting a warm and authentic content series celebrating real parents and their everyday baby skincare routines. Featuring genuine families, the series will capture honest parenting moments, from first baths and bedtime routines to soothing skin flare-ups and navigating the little wins and challenges that come with life with a young child. The production will involve one main shoot day, with the possibility of capturing additional UGC-style content.

Looking to cast two real parents representing different stages of early parenthood: One parent with a baby aged from newborn to approximately 6 months; one parent with two young children, such as a newborn or baby alongside a toddler.

Production is keen to hear from both fathers who are comfortable sharing their genuine experiences and everyday routines on camera.

Dates

Shoots August or September in London. All talent must be based within the M25.

Apply By

17:00 - 20th July 2026

Roles

Father with New-Born and Toddler

Male Only 18+

First-Time Parent with A Toddler

18+

Roles Details

Title

First-Time Parent with A Toddler

Content

Two real parents in total, reflecting different stages of early parenthood. Across the two, wants one mum and one dad represented. Either profile below can be the mum or the dad, whichever combination gives the strongest, most natural pairing.

Role 2: First-time parent with a Toddler

Looking for a first-time parent with their first baby, who is now a toddler. Someone who feels comfortable talking openly about the realities of those early months, from the first bath and establishing sleep and feeding routines to caring for their baby's skin and navigating the emotional highs and lows of becoming a parent. Looking for someone who embodies the honest, relatable feeling of brand-new parenthood, with a genuine sense of "we're figuring it out as we go."

Salary

£700 flat rate for one day

Age

18+